Компания "Velvetech LLC"
Hello!
We’re looking for a results-driven Sales Development Representative / Lead Generator ready to dive into B2B outbound sales on the US market. You will be the first point of contact with decision-makers — confidently making cold calls, writing personalized emails, and engaging via LinkedIn to generate interest and schedule discovery calls with our Sales Team.
More about the role: Velvetech is seeking ambitious and results-oriented Outbound Lead Generation Specialist to join our growing team and play a crucial role in driving our new business pipeline. As a LeadGen, you will be on the front lines of our lead generation efforts, responsible for identifying, engaging, and qualifying potential clients who fit our Ideal Customer Profile (ICP). You will utilize a multi-channel approach, including strategic cold calling, highly personalized emails, and targeted LinkedIn outreach, to initiate conversations and schedule introductory meetings for our Sales team.
Key Responsibilities:
- Prospect Identification & Research: Actively research and identify potential clients within target industries and personas that align with Velvetech’s Ideal Customer Profile (ICP).
- Personalized Outreach Execution: Craft and send highly personalized, compelling emails and LinkedIn messages based on prospect research and strategic campaign guidance. Conduct targeted cold calls to key decision-makers to introduce Velvetech and uncover potential needs.
- Lead Qualification: Engage prospects in meaningful conversations to understand their business challenges, determine if Velvetech’s solutions are a potential fit, and qualify their interest.
- Meeting Scheduling: Secure introductory meetings or calls between qualified prospects and Velvetech’s Account Executives/Sales Team.
- Activity Tracking & Reporting: Meticulously log all outreach activities, prospect interactions, and lead information in the CRM system (e.g., HubSpot, Creatio). Track personal performance against KPIs.
- Tool Utilization: Effectively use sales tools including CRM, email automation platforms (e.g., SmartLead, Apollo), LinkedIn Sales Navigator, and other prospecting tools provided.
- Collaboration & Feedback: Work closely with the Outbound Marketing Strategist, providing feedback on campaign messaging effectiveness, market response, and prospect objections. Collaborate with the Sales team for smooth lead handoffs.
Skills: