Product Lead (Acquisition)
Описание
In tr o duced a n d im ple m en te d d is c o very p ro cesse s fo r ra p id ex p erim en ta tio n a n d h yp oth esis
v alid atio n, c u ttin g f e a tu re t im e-to -m ark et ( T TM ) b y 5 0% ;
Owned t h e s u ccess o f t h e c o re t r a d in g m ech an ic , f r o m p ro ble m d is c o very t o s o lu tio n d eli v ery .
A ssis te d in th e d ev elo pm en t a n d e x ecu tio n o f th e p ro duct r o ad m ap fo r th e S ports b ook a n d
C asin o v ertic a ls , a lig n in g w it h t h e o vera ll b usin ess s tr a te g y;
A naly zed p la yer b eh avio r a n d p ro duct m etr ic s, s u ch a s C lic k 2R eg /R eg 2D ep c o nversio n r a te s,
A RPU , M AU , D AU , p la yer a cq uis it io n a n d r e te n tio n, t o id en tif y a re a s o f im pro vem en t a n d
im ple m en te d s tr a te g ie s t o i n cre a se p la yer e n gagem en t a n d L T V ;
Successfu lly la u nch ed a lo yalt y p ro gra m acro ss th e C asin o an d S ports b ook, en co ura gin g
cro ss-p ro duct l o yalt y a n d c o ntr ib utin g t o a 5 % i n cre a se i n r e te n tio n;
In cre a se d R eg 2D ep C R b y 4 0% t h ro ugh o ptim iz a tio n o f t h e r e g is tr a tio n a n d d ep osit p ro cess,
re su lt in g i n i m pro ved u se r a cq uis it io n a n d r e v en ue g ro w th ;
Sla sh ed t h e d ev elo pm en t c o sts a n d i m ple m en te d p ro cess i m pro vem en t s tr a te g ie s t h ro ugh
sta n dard iz in g p ro je cts t o e x p ed it e t h e p ro ductio n o f c o nte n t f o r O pen C V.o rg 's O ffic ia l c o urse s;
D ev elo ped 1 5+ c u sto m iz a tio ns a n d n ew p ro duct f e a tu re s f o r t h e O pen e d X L M S p la tfo rm ,
sig n if ic a n tly e n han cin g s tu den t e n gagem en t a n d t h e l e a rn in g e x p erie n ce;
M an aged t h e l a u nch o f K ic k sta rte r c a m paig n s f o r t h e O pen C V F or B eg in ner ( 1 ,5 22 b ack ers
p le d ged $ 238,2 83) a n d D eep L ea rn in g W it h T en so rF lo w (4 86 b ack ers p le d ged $ 204,0 84) c o urse s;
M an aged L ea rn O pen C V.c o m (2 00K + s u bsc rib ers), d ev elo pin g t h e b lo g s tr a te g y a n d m ak in g
su re p osts g o o ut o n s c h ed ule ;
A dvo ca te d f o r d ata -d riv en d ecis io n-m ak in g, le v era gin g a n aly tic s a n d u se r b eh avio r in sig h ts t o
in fo rm p ro duct r o ad m ap p rio rit iz a tio n a n d f e a tu re d ev elo pm en t;
L au nch ed a re v am ped use r onboard in g pro cess, in co rp ora tin g in te ra ctiv e tu to ria ls an d
perso naliz ed m essa gin g, i n cre a sin g t h e u se r a ctiv atio n r a te b y 2 0% ;
Red esig n ed a n d re la u nch ed tr a d e a n aly tic s, e n h an cin g u se r d ecis io n-m ak in g c a p ab ilit ie s a n d
re su lt in g i n a 2 X i n cre a se i n f e a tu re a d optio n r a te a n d a 1 0% i n cre a se i n d 30 r e te n tio n;
D ev elo ped an d ex ecu te d a ro bust A /B te stin g fr a m ew ork fo r ad s, re su lt in g in a 100%
im pro vem en t i n C TR , i n cre a sin g i t f r o m 7 % t o 1 4% ;
Led t h e s u ccessfu l i m ple m en ta tio n o f t h e M ult i- C han nel C R M c a m paig n m an agem en t s y ste m ;
C olla b ora te d w it h cro ss-fu nctio nal te a m s to gath er fe ed back an d re q uir e m en ts fr o m
sta k eh old ers, r e su lt in g i n t h e i d en tif ic a tio n a n d p rio rit iz a tio n o f 1 5 h ig h -v alu e u se c a se s;
R ed uce d back lo g by 30% by co nductin g a th oro ugh an aly sis , prio rit iz in g fe a tu re s, an d
en su rin g t im ely d ev elo pm en t a n d r e le a se ;
P ro vid ed in sig h ts a n d re co m men datio ns to a ll le v els o f th e d ep artm en t, fr o m S V P R ete n tio n
M ark etin g t o t h e C R M / R ete n tio n M ark etin g t e a m s, p la n nin g a n d e x ecu tin g C R M /r e te n tio n
pro gra m s;
U se d O ptim ove t o p ro vid e a n aly sis a n d r e p ortin g f o r k ey s ta k eh old ers a cro ss c en tr a l a n d lo ca l
re te n tio n m ark etin g;
B etC onstr u ct | Y ere va n, A rm en ia N DA | R em ote B ETC ART P artn ers | Y ere va n, A rm en ia B ig V is io n L LC | R em ote S pace3 07 | R em ote S en io r P ro gra m M anager | B 2B 2C | A I & E dT ech | N ov 2 020 - S ep 2 023 C RM P ro duct O wner | B 2B | i G am in g P la tfo rm | M ay 2 016 - S ep 2 016 A sso cia te P ro duct M anager | B 2C | S ports b ook & C asin o | S ep 2 016 - D ec 2 01 8 P ro duct & G ro w th M anager | B 2C | F ore x & C FD | D ec 2 018 - N ov 2 019
S killsP ro fileE duca tio nL anguages+374(9 8) 8 77804O KR F oundatio n Issu ed b y O K R I n stit u te B ach elo r's D eg re e | I n fo rm atic s a nd
A pplie d M ath em atic s ( I A M )
Yere v an S ta te U niv ersit y
A rm en ia n - N ativ e o r B ilin gu al P ro fic ie n cy
E nglis h - F ull P ro fe ssio nal P ro fic ie n cy
R ussia n - F ull P ro fe ssio nal P ro fic ie n cy
F re n ch - E le m en ta ry P ro fic ie n cy
P ro duct M anagem en t
A gile L ea d ersh ip , S tr a te g ic M an agem en t,
S ta k eh old er M an agem en t, P ro duct
R oad m ap pin g, R eq uir e m en t G ath erin g,
R eq uir e m en t A naly sis , C om petit o r
A naly sis , C ro ss-F unctio nal T ea m
M an agem en t, P ro duct A naly tic s, D ata -
D riv en D ecis io n M ak in g ( D DDM )
Tech & S oftw are
C ++, S Q L, W оrdpre ss, M S E xcel, Z en desk ,
B ase ca m p, A sa n a, T re llo , S la ck , C lic k U p,
B als a m iq , M ir o , ConvertK it , Am plit u de,
H otja r, Q lik , G oogle A naly tic s, N otio n,
F ig m a, O ptim ove, O ptim iz ely , P ro ductP la n
S r. Pro duct M an ager sp ecia liz in g in th e
dev elo pm en t of co m ple x clie n t-fa cin g
pro ducts , le v era gin g 6 + y ea rs o f e x p ertis e t o
d riv e su ccessfu l str a te g ie s, d eliv er to p-le v el
u se r ex p erie n ces, an d le a d im pactfu l
dis c o very an d gro w th in it ia tiv es th at
u nco ver valu ab le in sig h ts fo r en han ced
p ro duct i n novatio n a n d s u ccess.
a ra m @ te ch ie .c o mlin k ed in .c o m /in /a ra m -k hach atu ry an
A ra m K hach atu ry an
Onlin e C asin o M anagem en t I ssu ed b y
iG am in g A ca d em y
| | M obiu s I n te ra ctiv e L td | R em ote P ro duct O wner ( C ontr a ct) | B 2C | e S ports b ook & C asin o | F eb 2 020 - N ov 2 0 20 E ffe ctiv ely m an aged t h e e S ports b ook a n d C asin o p ro duct b ack lo g f r o m r e q uir e m en ts d efin it io n
to p ost-la u nch a n aly sis , e n su rin g c o ntin uous i m pro vem en t a n d a lig n m en t w it h b usin ess g o als ;
A dvo ca te d fo r th e a d optio n o f a gile p rin cip le s a n d p ra ctic es to d riv e e ffic ie n cy , fle x ib ilit y , a n d
in novatio n t h ro ugh out t h e p ro duct d ev elo pm en t l i f e cy cle ;
O ptim iz ed t h e e S ports b ook n avig atio n a n d U X, r e su lt in g i n a 2 5% i n cre a se i n b et p la cem en t;
S en io r P ro duct M anager, D is c o very | B 2C | T ra d in g | O ct 2 023 - P re se n t Jr. C RM A naly st | B 2C | C asin o | N ov 2 015 - M ay 2 016
H obbie s a nd I n te re sts
Psy ch olo gy, R ea d in g, M ark etin g, T ab le
T en nis , B la ck ja ck , P oker, M ak in g b ea ts
P ro fe ssio nal S cru m P ro duct O wner™ I
( P SP O I ) I ssu ed b y Scru m .o rg C ertif ic a tio nsE xperie n ce
Pro fe ssio nal S cru m P ro duct O wner™ I I
(P SP O I I ) I ssu ed b y Scru m .o rg
D ig it a l P sy ch olo gy & P ersu asio n Issu ed b y
C X L
7 августа, 2017
Диана
Город
Тбилиси
Возраст
35 лет (11 марта 1990)
23 февраля, 2022
Мариам
Город
Тбилиси
Возраст
55 лет (30 июня 2025)
18 декабря, 2022
Irina Keivoshchekova
Город
Тбилиси
Возраст
46 лет (20 января 1979)