Content Marketing Lead (B2B SaaS)

Компания "Pushwoosh"

Pushwoosh is a leading customer engagement platform, empowering businesses to communicate with their audiences through personalized, data-driven messaging across mobile and web channels. Our mission is to help brands deliver the right message to the right user at the right time — seamlessly and at scale.
We seek a Content Marketing Lead focused on strategic B2B storytelling. This role requires a strong mandate to use AI for maximum efficiency and content scale.

What you will do:

• Develop and execute a B2B content strategy that drives brand awareness, traffic, and sales pipeline;

• Pioneer and implement an "AI-First" approach using advanced tools to speed up and optimize all content creation, from research to repurposing;

• Lead and manage the content team, ensuring high quality and consistency across all output;

• Turn complex Customer Engagement Platform features into clear, relevant B2B content for marketing and product leaders;

• Work closely with Product, Marketing and Sales teams on key launches and campaigns;

• Own the content SEO strategy and distribution across channels;

What skills do you need:

• 3+ years in a Content Leadership role, mandatory experience in B2B SaaS;

• Experience in MarTech, AdTech, or Data/Engagement Platforms is a major plus;

• Proven track record managing and scaling content teams or agencies;

• Mandatory deep, practical experience leveraging AI tools (LLMs) for content automation and workflow optimization;

• Exceptional writing and editing skills in English, proven ability to execute a holistic content strategy;

• Comfortable working with performance metrics and analytical tools;

What you will get:

• Competitive salary and benefits;
• Amazing customers from all around the world with big and loud names;
• No bureaucracy - take it and lead it approach;
• Fully remote job with perfect work/life balance;

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