Performance Marketing Manager (B2B, SaaS)

Компания "Pushwoosh"

At Pushwoosh, we build an omnichannel marketing platform that helps businesses engage with their customers through push notificatoms, emails, in-apps and other channels. We build tools to orchestrate campaigns, use advanced segmentation, and meaningful analytics.

We're looking for a data-driven Performance Marketing Manager to launch and scale Paid Search, Display, and Referral channels. This high-impact role requires a proven track record in B2B SaaS and an AI-first approach to marketing automation and optimization.

What you'll be doing:

Own and manage the strategy, execution, and optimization of our new performance channels:

• Paid Search (PPC): Develop and manage search campaigns focused on high-intent user acquisition.
• Display: Strategize and execute effective retargeting and remarketing campaigns using all available resources to maximize conversion efficiency.
• Referral: Drive growth via strategic platform launches (e.g., Product Hunt), and manage/optimize our presence on top industry review sites and SaaS directories/catalogs.

Apply an AI-first mindset to automate and optimize campaign management, bidding, and reporting;

Monitor and analyze channel performance, ensuring campaigns consistently meet strict unit economics goals and deliver a high ROI;

Collaborate with product, sales, and content teams to ensure campaign alignment and a seamless user experience;

What you'll need:

• 3+ years of hands-on experience in performance marketing, with a focus on B2B customer acquisition.
• Essential experience working in a B2B SaaS environment (ideally within MarTech).
• Deep understanding of unit economics and how marketing efforts contribute to overall business profitability.
• Proven ability to implement and promote an AI-driven approach to marketing (e.g., using AI tools for creative advertising, copywriting, automation, predictive analytics, etc.).
• Demonstrable experience with marketing process automation.
• Experience with n8n would be a big plus.
• Expertise in Google Ads (Search and Display networks) and other relevant PPC platforms.
• Experience with Product Hunt launches and managing listings on review/directory platforms.
• Excellent analytical skills and proficiency with marketing analytics and reporting tools.

What you'll get:

• Competitive salary and benefits;
• Amazing customers from all around the world with big and loud names;
• No bureaucracy - take it and lead it approach;
• Fully remote job with perfect work/life balance;

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