PR / Media Manager

Компания "Genesis Group AG"

• Identify and evaluate relevant media outlets (online & offline, global & regional)
• Develop and implement media plans (channels, formats, timing, budgets)
• Translate brand strategies into strong storylines and pitches
• Negotiate with editorial teams, agencies, and partners to secure placements
• Manage paid, partially paid, and partnership media integrations
• Support earned media activities (expert commentary, op-eds, interviews, bylines)
• Build and maintain a media and agency database
• Manage publication timelines and approvals
• Analyze media placement effectiveness (CPM, ER, CTR, reach, ROI)
• Collaborate with designers, copywriters, and content producers

• 2+ years of experience in PR, content marketing, or media planning
• Proven experience working with international and regional media (US, Europe, global editions)
• Strong knowledge of media ecosystems, editorial processes, and integration formats
• Experience in media planning and campaign performance evaluation
• Excellent ability to transform brand messages into compelling pitches
• Strong negotiation and relationship-building skills
• Highly self-organized, flexible, and able to meet tight deadlines

• English: B2+ (Upper-Intermediate and above)
• Russian: C1
• Other languages are an advantage

• Fully remote or hybrid work environment
• Flexible schedule with international exposure
• Opportunity to shape media strategy for a global brand
• Collaboration with a dynamic international marketing team
• Professional growth in PR, media, and brand communications

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