SEO Specialist( Gurtam )

Компания "Gurtam"

Gurtam is a software development company with HQ in Lithuania, EU. Our robust solutions for fleet management and IoT help companies all over the world to optimize their daily operations and launch new projects. We truly care about the products we create, and as a community of skilled professionals, we support one another and value each other's ideas.

Responsibilities

• Design and lead end-to-end SEO strategy (technical, on-page, off-page) focused on B2B traffic growth and lead generation.

• Maintain and optimize multilingual keyword core (EN, ES, FR, PT, RU), including hreflang and regional domain strategies – coordinate with Content team.

• Prepare SEO briefs for new landing pages, blog posts, and case studies based on keyword and competitor research.

• Collaborate with developers to implement technical SEO improvements, including site audits, page speed optimization, structured data, and crawlability.

• Execute ongoing on-page and off-page optimization efforts.

• Develop and run backlink strategies targeting B2B audiences in the US, Europe, and LATAM.

• Analyze competitors’ SEO tactics: SERP landscape, keyword gaps, topical authority, and search intent.

• Monitor SEO performance and build regular reports and dashboards (GA4, Looker Studio) to track rankings, traffic, and conversions.

• Stay up-to-date with algorithm changes, Core Web Vitals, and the evolution of AI-powered search.

Requirements

• 3+ years of proven SEO experience with multilingual websites

• Deep understanding of search engine algorithms, ranking factors, and technical SEO

• Hands-on experience with tools like Google Search Console, Google Analytics, SEMrush, Screaming Frog, etc.

• Data-driven approach: ability to connect SEO efforts with business outcomes such as qualified lead generation and funnel progression.

• Experience in collaborating with developers and writing clear, actionable technical tasks

• Strong English proficiency (written and verbal). Additional languages (ES, FR, PT, RU) are a plus, but not required

• Experience with international SEO, including hreflang implementation and multilingual content strategies

Nice-to-haves

• Experience working with SaaS/B2B tech products

• Experience with Looker Studio or other dashboard tools

• Familiarity with CMS like WordPress, Webflow, Directus, or similar

• Basic knowledge of HTML, CSS, and JS

• Russian language skills

• Understanding of localization and international content promotion practices

• Medical insurance. Dental and vision plans included.
• Paid sick leave without doctor's note. Take time off when you need a break or aren't feeling your best.
• Free lunches in the office.
• Family-friendly policy. Helping to balance and benefit both work and family life.
• Corporate presents. We are not limited to mugs with a logo.
• Team building events. We love to work and love to have fun.
• Financial support for participation in trainings and specialized courses. You choose what you need.

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